Fitzsimmons, Stacey R.Flanagan, David J.Wang, Xiaodan “Abby”2016-10-042016-10-0420132013-08-12Fitzsimmons, S.R., Flanagan, D.J. & Wang, X.A. (2013). Business students’ choice of short-term or long-term study abroad opportunities. Journal of Teaching in International Business, 24(2), 125-137.http://dx.doi.org/10.1080/08975930.2013.819710http://hdl.handle.net/1828/7598Recent years have seen a proliferation of short-term study abroad opportunities. Although they are both supplementing and replacing semester-long study abroad programs, research has focused primarily on semester (long-term) programs. We draw on the theory of planned behavior (TPB) to explore factors that predict why students choose long-term and short-term programs. Results indicate that students perceive more social pressure to engage in short-term programs, and higher barriers limiting participation in long-term programs. All TPB factors significantly predicted students’ intentions to study abroad in both short-term and long-term programs with one exception; perceived behavioral control did not significantly predict intentions to participate in short-term programs. These findings can be used to improve marketing of short-term and long-term programs by addressing student concerns specific to each type of program, potentially increasing the number of students choosing to study abroadenStudy AbroadTheory of Planned BehaviorExchangeShort-termLong-termBusiness students’ choice of short-term or long-term study abroad opportunitiesPostprintPeter B. Gustavson School of Business