Green gamification : changing habits through long-term engagement and stories

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dc.contributor.authorKronisch, Devan C.
dc.contributor.supervisorGifford, Robert
dc.date.accessioned2019-08-23T19:49:53Z
dc.date.available2019-08-23T19:49:53Z
dc.date.copyright2019en_US
dc.date.issued2019-08-23
dc.degree.departmentDepartment of Psychology
dc.degree.levelDoctor of Philosophy Ph.D.en_US
dc.description.abstractGamification offers methods for influencing human behaviour that are not available with other approaches to behaviour-change interventions. Its widespread and successful use in business, education, and health care notwithstanding, it has so far not been extensively used for improving sustainability, nor have its underlying psychological principles been studied in depth. This dissertation investigates gamification with a special focus on the role of perspective taking and emotion. A gamified behaviour-change app was compared with a standard app and a webpage for its effect on participants’ sustainable behaviours. During the one month period the participants engaged with the intervention, they kept diaries about their experience with sustainability and the technology. Furthermore, the influence of dramatic elements was tested through an augmented reality approach. Gamification encourages longer engagement with the intervention, thereby influencing behaviour. Specifically, gamification increases knowledge about and willingness to invest effort into sustainable behaviours. Dramatic elements, using the power of narrative persuasion and immersion, are important aspects to consider in gamification. The theory of behavioural choice can fruitfully serve as a psychological model of how gamification affects behaviour.en_US
dc.description.scholarlevelGraduateen_US
dc.identifier.urihttp://hdl.handle.net/1828/11064
dc.languageEnglisheng
dc.language.isoenen_US
dc.rightsAvailable to the World Wide Weben_US
dc.subjectgamificationen_US
dc.subjectperspective takingen_US
dc.subjectsustainabilityen_US
dc.subjectbehaviour changeen_US
dc.subjectaugmented realityen_US
dc.subjecttheory of behavioural choiceen_US
dc.subjectstorytellingen_US
dc.titleGreen gamification : changing habits through long-term engagement and storiesen_US
dc.typeThesisen_US

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