Global cork demand: The competitive challenges facing Portuguese producers
dc.contributor.author | McCombe, Daniel | |
dc.date.accessioned | 2024-07-11T16:56:42Z | |
dc.date.available | 2024-07-11T16:56:42Z | |
dc.date.issued | 2010 | |
dc.description.abstract | This paper profiles and examines the competitive landscape of the Portuguese cork industry through the lens of an individual producer, Jan Dalhuisen, a plantation owner and cork producer of over 20 years. His unique experience as a cork producer, summarized in the form of an article, is used as a reference point in identifying linkages in the competitive challenges he faces to those facing the domestic and global cork industry. Foremost, domestic market conditions of the industry are examined, analyzing the evolution of the primary factor input of production: labour. Next, emerging trends in production of this unique market in Portugal are evaluated. The focus, in these two areas is to find determinants of domestic supply and demand conditions and ascertain how they are effecting the macro-economic environment. That is, what economic forces in the domestic cork industry are impacting the global competitiveness of individual producers? Second, global supply and demand trends are assessed, specifically, changes in the landscape of the wine bottling industry, its historic use of traditional cork stoppers, and the emergence of substitutes. In respect to substitutes, global market data is examined to assess if their emergence has had significant impact on global pricing trends of natural cork. Finally, the implications of all observations for manufacturers and producers in the Portuguese cork industry are stated. Individual and collaborative strategies for industry members to utilize are discussed, all with the clear objective to improve competitiveness for the Portuguese industry as a whole, as well as sustain profitability for small scale producers. | |
dc.description.reviewstatus | Reviewed | |
dc.description.scholarlevel | Undergraduate | |
dc.identifier.citation | McCombe, D. (2010). Global cork demand: The competitive challenges facing Portuguese producers. Bachelor of Commerce Best Business Research Papers, 3, 57–70. | |
dc.identifier.uri | https://hdl.handle.net/1828/16745 | |
dc.language.iso | en | |
dc.publisher | Bachelor of Commerce Best Business Research Papers | |
dc.title | Global cork demand: The competitive challenges facing Portuguese producers | |
dc.type | Article |
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