Social innovation in Morocco

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dc.contributor.authorRudolph, Madison
dc.date.accessioned2024-07-23T22:56:03Z
dc.date.available2024-07-23T22:56:03Z
dc.date.issued2019
dc.description.abstractThe current global atmosphere surrounding the link between economic development and environmental degradation has become increasingly negative and has incited a societal push towards creating more socially and environmentally conscious products and processes. Social innovation and social enterprises fill the gap left between inefficient governments and underfunded non-profit organizations and NGOs. The largest of these gaps can be felt in developing economies and countries such as Morocco, whose unique cultural, political, and economic history stunts equitable and sustainable development. After introducing the theoretical concepts that frame this discussion on social innovation in Morocco, a PESTEL analysis will outline the varying factors that influence the current business landscape and highlight the most prominent obstacles facing social innovators and entrepreneurs. These tools will be utilized to analyze and understand the ecosystem of incubators and financiers who support SI in Morocco followed by two case studies of Go Energyless Solutions and HydroBarley, Moroccan companies led by women social entrepreneurs. The goal of this report is to contextualize the challenges facing the two enterprises and examine the methods by which they are approaching overcoming them. These case studies highlight the major themes that negatively influence the ability for social innovation to gain momentum in Morocco: scalability, adaptability to regions, insufficient financial backing, and weak partnership opportunities.
dc.description.reviewstatusReviewed
dc.description.scholarlevelUndergraduate
dc.identifier.citationRudolph, M. (2019). Social innovation in Morocco. Bachelor of Commerce Best Business Research Papers, 12, 104–119.
dc.identifier.urihttps://hdl.handle.net/1828/16857
dc.language.isoen
dc.publisherBachelor of Commerce Best Business Research Papers
dc.titleSocial innovation in Morocco
dc.typeArticle

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Bachelor of Commerce Best Business Research Papers, Vol. 12 (June 2019)
 
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