Crystal clear: An analysis of Swarovski Crystals’ human resource management strategy and the influence of Generation Y

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dc.contributor.authorGriffin, Megan
dc.date.accessioned2024-07-23T22:56:00Z
dc.date.available2024-07-23T22:56:00Z
dc.date.issued2016
dc.description.abstractThe purpose of this paper is to develop a better understanding of how Generation Y’s new expectations of their work life is affecting change in Human Resource management strategies. Swarovski, an Austrian based crystal company, will be used as an example of a business that has developed successful human resource strategy in the face of global market recruitment and retention changes. McKinsey’s 7S Framework and Hofstede’s Cultural Dimensions will provide basic models for how Swarovski can best approach both a global market of talent and the new demands of Generation Y recruits. Through this analysis it can be determined that Swarovski’s focus on innovation is essential to their successful strategy overall. Additionally, it can be recommended that they look to become an Employer of Choice for continued future achievement.
dc.description.reviewstatusReviewed
dc.description.scholarlevelUndergraduate
dc.identifier.citationGriffin, M. (2016). Crystal clear: An analysis of Swarovski Crystals’ human resource management strategy and the influence of Generation Y. Bachelor of Commerce Best Business Research Papers, 9, 50–59.
dc.identifier.urihttps://hdl.handle.net/1828/16817
dc.language.isoen
dc.publisherBachelor of Commerce Best Business Research Papers
dc.titleCrystal clear: An analysis of Swarovski Crystals’ human resource management strategy and the influence of Generation Y
dc.typeArticle

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Bachelor of Commerce Best Business Research Papers, Vol. 09 (June 2016)
 
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