Online Hunting Forums Identify Achievement as Prominent Among Multiple Satisfactions

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dc.contributor.authorEbeling-Schuld, Alena M.
dc.contributor.authorDarimont, Chris T.
dc.date.accessioned2019-01-10T20:38:00Z
dc.date.available2019-01-10T20:38:00Z
dc.date.copyright2017en_US
dc.date.issued2017
dc.description.abstractUnderstanding hunter satisfactions can lead to improved wildlife management policy and practice. Whereas previous work has suggested that hunters often seek multiple satisfactions (achievement, affiliation, appreciation), little is known about how satisfactions might vary with target species. Additionally, past research has mostly gathered data using interviews and surveys, which might limit scope as well as introduce strategic bias for potentially provocative subjects such as hunting. To address these gaps, we analyzed data from online hunting forums, which provide an open-access source of peer-to-peer discussion that is geographically and taxonomically broad. We used directed qualitative content analysis to analyze hunting narratives for satisfactions by coding 2,864 phrases across 455 hunting "stories," and compared patterns of dominant (most frequent) and multiple satisfactions between target species type (ungulates and carnivores) using forums from 3 regions: British Columbia, Canada; Texas, USA; and North America-wide. We found that achievement was the dominant satisfaction in 81% of ungulate and 86% of carnivore stories. Appreciation was nearly absent as a dominant satisfaction in carnivore stories. We found that 62% of ungulate and 53% of carnivore stories had multiple satisfactions present, indicating that appreciation and affiliation play important secondary satisfaction roles even when achievement is dominant. If these data are broadly representative of hunters on a larger scale, management policy instruments that ignore achievement may not evoke change in hunter behavior, particularly involving carnivore target species. Despite limitations associated with online forums (e.g., nonrepresentative of all hunters), they provide a new and valuable resource for wildlife management research.en_US
dc.description.reviewstatusRevieweden_US
dc.description.scholarlevelFacultyen_US
dc.description.sponsorshipAME-S was supported by a National Sciences and Engineering Research Council (NSERC) Undergraduate Student Research Award and CTD by NSERC Discovery Grant 435683 and support from Raincoast Conservation Foundation; Hakai Institute; and the Tula, Wilburforce, and Willow Grove Foundations. We thank K. R. Child, D. Duffus, M. S. Adams, A. L. Fleerackers, and A. R. Schuld for comments and feedback on earlier drafts, as well as B. Graham and J. Francoeur for contributions to inter-coder and precision testing. We thank Associate Editor M. Nils Peterson and peer reviewers for their valuable contributions to our manuscript.en_US
dc.identifier.citationEbeling-Schuld, A. M. & Darimont, C. T. (2017). Online hunting forums identify achievement as prominent among multiple satisfactions. Wildlife Society Bulletin, 41(3), 523-529. https://doi.org/10.1002/wsb.796en_US
dc.identifier.urihttps://doi.org/10.1002/wsb.796
dc.identifier.urihttp://hdl.handle.net/1828/10501
dc.language.isoenen_US
dc.publisherWildlife Society Bulletinen_US
dc.subjectachievementen_US
dc.subjectdirected qualitative ocntent analysisen_US
dc.subjectdiscussion forumsen_US
dc.subjectinterneten_US
dc.subjectmultiple satisfactionsen_US
dc.subjectpolicyen_US
dc.subjectsocial mediaen_US
dc.subjectthematic codingen_US
dc.subjecttrophy huntingen_US
dc.subjectwildlife managementen_US
dc.titleOnline Hunting Forums Identify Achievement as Prominent Among Multiple Satisfactionsen_US
dc.typeArticleen_US

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